New Zealand Breast Cancer Foundation: Breast Cream

By Colenso BBDO. Great great copy. “Finally a cream that gives you wrinkles. A simple cream that could save your life.”

There is a video of this, you can watch here. I think the idea is very simple and clear, I actually like the print work much better than the video. Enjoy!

breast-cream-hed-2015 491417157_640

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